A Closer Look At Nike’s Logo-Heavy Air Max 1_Fashion at Your Feet

If you’re a proud Nike-head, these are for you. This Fall, Nike will release some logo-heavy classics that feature a barrage of vintage-style logos all around the upper, as seen on this Air Max 1. The iconic Just Do It slogan appears to be the prominent detail as it is featured on a huge banner on the heel and embroidered on the toe as well as the mudguard of the forefoot. This haphazard logo placement also lends to that DIY aesthetic that’s been the centerpiece of the brand’s initiatives with its Maker’s Studio experiences as well as the recently released 90/10 Pack, which allowed sneakerheads to add logos as they wished. This specific release is set to drop alongside the Air Max 90, Air Max 95, Air Force 1, and potentially other silhouettes this Fall.