Nike’s “Give Fresh Air” Partners With Sneaker Boutiques To Give Back To The Community_Fashion at Your Feet

This Air Max month the Swoosh is doing things a bit differently, as instead of focussing on rolling out new limited edition product, they will be partnering with a number of the country’s top retailers to give back to the community. Aiming to ignite sneaker culture, this campaign was designed to spark change and help the community through a common love for sneakers and the desire to make a difference. Named the “Give Fresh Air” campaign, Nike fans will be able to donate new and gently worn sneakers to the list of stores featured below that are all partnering up with local organizations as part of the initiative. “Give Fresh Air” began on March 18th and it will run until April 13th with most shops ending on the 26th or 28th.